We gamble & bet our humanity in the digital world.
Sweepstake narrates how we share everything on our social media pages in the hope of accumulating 'digital wealth', but this amounts to nothing in the real world.
Humans are so eager to give up so much, both physically and mentally, for fake, unsustainable virtual wealth. These social platforms, our phones, online advertising; they are all here to manipulate us.
They have changed our behaviour as a society, as humanity. We have two personas now, the real world us and the online us.
And the sad thing is; we fully recognise it and accept it. Clout has the value of gold, and we're chasing rainbows. Join us and dance to the tune of our algorithmic masters.
Producing: Joe Marsh Recording
Mastering: Maxi Curnow and Horizon Mastering
Music Video: David Gregory and James Morgan at Cineoteric Films
Artwork: Flowers & Bones
Collaborator: Dan Pugsley
Special thanks to HUBB Records and MAS Records
